Mars is relaunching its Pedigree dog food brand in a staggering £7m marketing blitz. The firm claimed the relaunch is designed at increasing “consumer trust” in the brand. The campaign tags the product as “Good Honest Food” and the firm is claiming it to be the biggest
Source: DogMagazine.net – the K9 Magazine blog
Pedigree: Good, Honest Food (at £7m) But Will YOU Feed it Now?
- Pedigree Dog Food Recalled Amidst Salmonella Scare
- Pedigree Withdraws Crufts Sponsorship
- US Pet Food Recall, FDA Issues Salmonella Warning on Dog Food
Your Dog’s REAL Age Isn’t What You Think It Is
If you’d like to find out how old your dog really is in human years (and why it’s important): Click here to learn more »